100 hours on 7 months with theoritical contributions, workshops and international masterclasses 
European training

🎯 Objectives :

• Identify programs with international potential

• Build a sales pitch

• Initiate and define the legal and financial framework for the sale of program rights

• Lead a negociation and ensure the contractual follow up until the delivery of the product

EVALUATION : QCM, case studies and final jury 

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⚡ Advantages of the training :

• Teachings and workshops provided by recognized professionals, 
• Active pedagogy and professional immersion at MIPCOM
• Personalized elearning program
• Access to a network of professionals and potential collaborators

💡 Content:

Market fondamentals

• Presentation of changes and challenges in the content market, geography of territories
• Linear, platform, VOD offers: the different types of broadcasting
• Trends, strategic and commercial watch

Mechanisms of distribution

• The role of a Distributor, specifics by genre (fiction, documentary, animation, Formats)
• How to market a program ?
• How to build a sales pitch ?
• Practical case studies

Workshops distributors

• The sale of international licenses
• Identify high potential content
• Business negociation (observations and role plays)

Immersion at MIPCOM

• Keynotes from professionnals, international references
• Benchmark of scripted and unscripted content
• Build-up a professional and international network

👩‍🏫👨‍🏫 Trainers :

TBA

🙍‍♀️🙍‍♂️ Public :

Professionals in the audiovisual and digital sector, junior profiles or retraining.

💬 Contact :

Fiona Bélier

fiona.belier@lafabriquedesformats.fr
06 23 76 85 66

Response time : 48h
Admission conditions : motivational interviewing and case study